Friday, August 21, 2009

CVS's "Your Welcome" Note

I got this response from CVS to my email thanking them for pulling their advertising from Glen Beck's show.
CVS/pharmacy Response - #07720929

Follow up message
Dear Florindo Troncelliti:

Thank you very much for your communication about our decision regarding advertising on the Glenn Beck show.

Our position is simple and was not driven by taking sides in any political debate. We support free speech of all kinds, and vigorous debate, especially around policy issues that affect millions of Americans. But we expect the speech and the debate to be informed, inclusive and respectful, in keeping with our company’s core values and commitment to diversity. In our view, Mr. Beck crossed the line.

While advertising on the Fox network is part of our communication plan, we had not requested time on Glenn Beck’s show specifically. We have instructed our advertising agency to inform Fox to ensure Glenn Beck’s program is not part of our advertising plan.

We must continue to be true to our core values – accountability, respect, integrity, openness and teamwork.

Thank you again for your email.




Customer Relations

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